Two Years. Two Roles.
From Chief Crisis Officer to Chief Growth Officer At the end of 2019, things were looking incredible for our business. We were all aligned on our strategy moving forward and had a solid plan for steady, manageable growth. In ...
Why Make Election Day a Holiday?
Every 2 years we add a holiday for election day at Antidote 71 Whether Election Day should be a holiday nationwide is often a subject of debate. Do we give everyone the day off so they can vote? Is that too much? Do people ...
Business Operations Changes in Light of COVID-19
As we continue to monitor guidance from the CDC, State of Iowa, State of Nebraska and the governments in Sioux City and Omaha where we have offices, we wanted to share what we're doing to protect the health of our team, our ...
Why We're Closed on Election Day.
This year we made a decision to close our office on Election Day. To make it a company holiday. Obviously it's not a requirement—in Iowa and Nebraska, private companies can decide their own holidays. And for us, choosing ...
Why we launched a 401(k) | Antidote 71
Today is National Savings Day, so it seemed like an appropriate time to talk about one of our new employee benefits: our 401(k) plan. The Importance of Benefits to Small Businesses As you know, we consider ourselves a small ...
Marketing Agency or In-House Team?
After my first 10 years working at ad agencies in Sioux City, Omaha and Chicago, I had the opportunity to become the client for the first time and be the in-house marketing lead for a company. It was a tough decision—agency ...